Bjorn Borg Event

New York - Last night at the Peter Eliot store in Manhattan, New York an event was held to celebrate the launch of the new Bjorn Borg line. The party was a benefit party to raise funds for the Widow's and Children's Fund - an FDNY charity. Firefighters from the 2010 City of the Brave pin-up calendar served as models for the new line (the new calendar goes on sale in August).

Bjorn Borg was a Swedish tennis legend who has now turned to fashion design. So in fitting tennis style the models played table tennis at the event.

The event was a huge success. Especially when store owner Eliot Rabin dropped trou to show off his Bjorn Borg gear to all the guests.

Baskit Underwear Party

On August 7th there was a Baskit bash at HK Lounge in NYC to celebrate the upcoming lines from Baskit. Coming later this summer be on the lookout for Baskit Brawn, the male equivalent of Baskit beauties (so male 'pin-up' guys on your shorts). Meanwhile, enjoy the video coverage of the Baskit party from MV-TV below:

Dirty Fukker Party

The Dirty Fukker line is very very close to the final stages. The new underwear will be shown off tomorrow (Friday the 13) at the Agua Con Gaz club in France. If you are in the area, be sure to stop by and check it out. And hopefully we will have pictures to show you after the fact.