International Jock

Thursday, October 25, 2007

New Brand: Ed Hardy Underwear


I just received a tip from a reader via email about a new line of underwear coming soon from Ed Hardy. The new line is called Ed Hardy Lounge (i.e. loungewear). Ed Hardy is a tattoo artist who recently began a clothing line in 2002 based off his unique tattoo designs. His clothing is known for its fun tattoo-inspired graphics. The underwear line will be no different. You can check out the full collection here. The line comes in trunks and woven boxers. I personally like the way the trunks look better because the boxers look like they are quite baggy based on the photos from the site. The undies range from skulls to tigers to nudes (all shown above), so there is definitely something to please everyone. And on the site you can find drawings of all the undies to come (click on any style to view larger, then click on gallery and go to style guide). Because the line is so new you cannot actually purchase them on the site yet, but they are available for purchase if you call. I'll be sure to keep you updated on developments.

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