International Jock

Wednesday, July 18, 2007

RIPS makeover, plus exclusive photos

RIPS is gearing up for a huge brand makeover.  They are redoing their whole look with new, sexy photos and a fantastic new site.  They will also be adding to their lineup of underwear.  So be on the look out for that.

Up until the launch of the new look and products, RIPS has extended some exclusive sneak-peek photos to UB and its readers.  I've decided not to post all of them at once, but to spread them out as a sort of series.  So here is the first one.  Be on the watch for more exclusive photos soon!  

In case you are wondering, the underwear shown above is the upcoming RIPS Extreme Sheer Contour Pouch Brief in black.  Also, the photographer for these photo shoots was Peter D. Brown.

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